{"id":19638,"date":"2025-07-03T00:01:00","date_gmt":"2025-07-02T22:01:00","guid":{"rendered":"https:\/\/www.ehpa.org\/?p=19638"},"modified":"2025-08-09T19:53:19","modified_gmt":"2025-08-09T17:53:19","slug":"heat-pump-sales-14-times-greater-in-lead-countries","status":"publish","type":"post","link":"https:\/\/ehpa.org\/news-and-resources\/press-releases\/heat-pump-sales-14-times-greater-in-lead-countries\/","title":{"rendered":"Heat pump sales 14 times greater in lead countries"},"content":{"rendered":"\r\n<p>The number of heat pumps installed compared to a country\u2019s population ranges hugely across Europe, new numbers from the European Heat Pump Association reveal. This shows that there is still massive potential for greater roll-out.<\/p>\r\n\r\n\r\n\r\n<p>The top country, <strong>Norway<\/strong>, has 632 heat pumps installed for every 1,000 households, closely followed by <strong>Finland<\/strong> at 524. What\u2019s more, sales in those countries are still strong, with 48 heat pumps sold for every 1,000 households in 2024 in Norway, and 33 in Finland \u2013 the highest levels in Europe.<\/p>\r\n\r\n\r\n\r\n<p>On the other end of the scale, around 3.5 heat pumps were sold for every 1,000 households in 2024 in <strong>the UK<\/strong> \u2013 14 times less proportionately than Norway. The UK now has a stock of 19 heat pumps per 1,000 households. The UK market is, however, one of only three in Europe to have grown last year along with Ireland and Portugal, thanks to a steady support scheme for consumers. \u00a0<\/p>\r\n\r\n\r\n\r\n<p>In the <strong>Czech Republic<\/strong>, four heat pumps were sold for every 1,000 households last year and there is a stock of 70 for 1,000 households altogether. In <strong>Germany <\/strong>and in<strong> Poland<\/strong>, five heat pumps were sold for every 1,000 households in 2024.<\/p>\r\n\r\n\r\n\r\n<p>\u201cNearly every heat pump installed replaces a gas or oil boiler: lowering fossil fuel imports, strengthening the European competitiveness and energy security and cutting emissions\u201d commented <strong>Paul Kenny, director general of the European Heat Pump Association (EHPA).<\/strong><\/p>\r\n\r\n\r\n\r\n<p><strong>\u201c<\/strong>More heat pumps is a win-win for Europe \u2013 and it must also be the smart choice for consumers. To get there, electricity prices must be made more competitive, good long-term support schemes put in place and installers trained up, so buying a heat pump is affordable and easy,\u201d added <strong>Kenny.<\/strong><\/p>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" class=\"wp-image-19858\" src=\"https:\/\/www.ehpa.org\/wp-content\/uploads\/2025\/06\/Sales-of-heat-pumps-per-1000-households-1024x1024.png\" alt=\"\" srcset=\"https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Sales-of-heat-pumps-per-1000-households-1024x1024.png 1024w, https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Sales-of-heat-pumps-per-1000-households-300x300.png 300w, https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Sales-of-heat-pumps-per-1000-households-150x150.png 150w, https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Sales-of-heat-pumps-per-1000-households-768x768.png 768w, https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Sales-of-heat-pumps-per-1000-households-600x600.png 600w, https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Sales-of-heat-pumps-per-1000-households-100x100.png 100w, https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Sales-of-heat-pumps-per-1000-households.png 1080w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" class=\"wp-image-19860\" src=\"https:\/\/www.ehpa.org\/wp-content\/uploads\/2025\/06\/Stock-of-heat-pumps-per-1000-households-1024x1024.png\" alt=\"\" srcset=\"https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Stock-of-heat-pumps-per-1000-households-1024x1024.png 1024w, https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Stock-of-heat-pumps-per-1000-households-300x300.png 300w, https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Stock-of-heat-pumps-per-1000-households-150x150.png 150w, https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Stock-of-heat-pumps-per-1000-households-768x768.png 768w, https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Stock-of-heat-pumps-per-1000-households-600x600.png 600w, https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Stock-of-heat-pumps-per-1000-households-100x100.png 100w, https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Stock-of-heat-pumps-per-1000-households.png 1080w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\r\n\r\n\r\n\r\n<p>If all 19 European countries covered by the European Heat Pump Association\u2019s new market report had sales rates in line with Norway\u2019s, 10.2 million heat pumps would have been sold. Instead, around 2.31 million were sold in those countries.<\/p>\r\n\r\n\r\n\r\n<p>The EU\u2019s upcoming pollution tax on buildings and transport (the second Emissions Trading System) &#8211; and the Social Climate Fund the revenues will be used for &#8211; can make heat pumps and clean options affordable options for citizens. If combined with strong support in EU plans like the Electrification Action Plan and the Heating and Cooling Strategy, and the implementation of the 2030 climate and energy laws (\u2018Fit for 55 package\u2019), the heat pump market will grow.<\/p>\r\n\r\n\r\n\r\n<p>Overall, heat pump sales slowed in 2024 for the second year running, dropping 22% compared to 2023. The additional 2.31 million heat pumps sold bring the stock in those 19 countries to 25.5 million.<\/p>\r\n\r\n\r\n\r\n<p><a href=\"https:\/\/www.ehpa.org\/market-intelligence\/\">See EHPA&#8217;s new market intelligence platform<\/a><br \/><a href=\"https:\/\/www.ehpa.org\/wp-content\/uploads\/2025\/07\/EHPA-Market-Report-2025-executive-summary.pdf\">Read the executive summary of the market report<\/a><\/p>\r\n\r\n\r\n\r\n<p><span style=\"text-decoration: underline;\">More quotes<\/span><\/p>\r\n\r\n\r\n\r\n<p><strong>Marta San Rom\u00e1n, Director general at AFEC \u2013 Spanish Association of HVAC manufacturers:\u00a0<\/strong><\/p>\r\n\r\n\r\n\r\n<p>&#8220;No heat pumps, no cooling: health, productivity, IAQ and children&#8217;s ability to learn suffer. No heat pumps, no complete and timely energy transition. As simple as that, no matter how much some people try to argue the opposite and reinvent figures, assumptions and analyses. Let\u2019s stop greenwashing, may the heat pump be with you!&#8221;<\/p>\r\n\r\n\r\n\r\n<p><strong>Olivia Smalley, Head of Policy and Communications at the UK Heat Pump Association:<\/strong><\/p>\r\n\r\n\r\n\r\n<p>\u201cUK heat pump sales grew by 56% in 2024 which, together with the examples of successful deployment demonstrated in other countries, underscores the vast opportunity ahead. With the right policies, skilled workforce, and consumer incentives and support, we can unlock this potential, resulting in cutting our carbon emissions, strengthening energy security, and driving growth in the UK\u2019s clean energy sector\u201d<\/p>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" class=\"wp-image-19861\" src=\"https:\/\/www.ehpa.org\/wp-content\/uploads\/2025\/06\/Sales-of-heat-pumps-in-units-1-1024x1024.png\" alt=\"\" srcset=\"https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Sales-of-heat-pumps-in-units-1-1024x1024.png 1024w, https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Sales-of-heat-pumps-in-units-1-300x300.png 300w, https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Sales-of-heat-pumps-in-units-1-150x150.png 150w, https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Sales-of-heat-pumps-in-units-1-768x768.png 768w, https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Sales-of-heat-pumps-in-units-1-600x600.png 600w, https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Sales-of-heat-pumps-in-units-1-100x100.png 100w, https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Sales-of-heat-pumps-in-units-1.png 1080w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" class=\"wp-image-19862\" src=\"https:\/\/www.ehpa.org\/wp-content\/uploads\/2025\/06\/Stock-of-heat-pumps-in-19-European-countries-1-1024x1024.png\" alt=\"\" srcset=\"https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Stock-of-heat-pumps-in-19-European-countries-1-1024x1024.png 1024w, https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Stock-of-heat-pumps-in-19-European-countries-1-300x300.png 300w, https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Stock-of-heat-pumps-in-19-European-countries-1-150x150.png 150w, https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Stock-of-heat-pumps-in-19-European-countries-1-768x768.png 768w, https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Stock-of-heat-pumps-in-19-European-countries-1-600x600.png 600w, https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Stock-of-heat-pumps-in-19-European-countries-1-100x100.png 100w, https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Stock-of-heat-pumps-in-19-European-countries-1.png 1080w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" class=\"wp-image-19856\" src=\"https:\/\/www.ehpa.org\/wp-content\/uploads\/2025\/06\/Projected-heat-pump-shortfall-in-2030-1024x1024.png\" alt=\"\" srcset=\"https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Projected-heat-pump-shortfall-in-2030-1024x1024.png 1024w, https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Projected-heat-pump-shortfall-in-2030-300x300.png 300w, https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Projected-heat-pump-shortfall-in-2030-150x150.png 150w, https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Projected-heat-pump-shortfall-in-2030-768x768.png 768w, https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Projected-heat-pump-shortfall-in-2030-600x600.png 600w, https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Projected-heat-pump-shortfall-in-2030-100x100.png 100w, https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/Projected-heat-pump-shortfall-in-2030.png 1080w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\r\n\r\n\r\n\r\n<p>For an explanation of how we calculate sales of air to air heat pumps which can be used mainly for cooling in some warmer countries, <a href=\"https:\/\/www.ehpa.org\/air-to-air-heat-pump-correction-factor-explanation\/\">see here<\/a>.<\/p>\r\n\r\n\r\n\r\n<p><strong>More:<\/strong><br \/>Sarah Azau<br \/>Communications and Events Director, European Heat Pump Association<br \/>sarah.azau@ehpa.org<\/p>\r\n","protected":false},"excerpt":{"rendered":"<p>The number of heat pumps installed compared to a country\u2019s population ranges hugely across Europe, new numbers from the European Heat Pump Association reveal. This shows that there is still massive potential for greater roll-out. The top country, Norway, has 632 heat pumps installed for every 1,000 households, closely followed by Finland at 524. What\u2019s [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":19863,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20,1,61,17,23,29],"tags":[54,11,79],"class_list":["post-19638","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-market-data","category-news","category-policy","category-press-releases","category-publications","category-spotlight","tag-ehpa-news","tag-heat-pumps","tag-policy"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Heat pump sales 14 times greater in lead countries - European Heat Pump Association<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ehpa.org\/news-and-resources\/press-releases\/heat-pump-sales-14-times-greater-in-lead-countries\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Heat pump sales 14 times greater in lead countries - European Heat Pump Association\" \/>\n<meta property=\"og:description\" content=\"The number of heat pumps installed compared to a country\u2019s population ranges hugely across Europe, new numbers from the European Heat Pump Association reveal. This shows that there is still massive potential for greater roll-out. The top country, Norway, has 632 heat pumps installed for every 1,000 households, closely followed by Finland at 524. What\u2019s [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ehpa.org\/news-and-resources\/press-releases\/heat-pump-sales-14-times-greater-in-lead-countries\/\" \/>\n<meta property=\"og:site_name\" content=\"European Heat Pump Association\" \/>\n<meta property=\"article:published_time\" content=\"2025-07-02T22:01:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-09T17:53:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ehpa.org\/wp-content\/uploads\/2025\/06\/2025-market-report.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1772\" \/>\n\t<meta property=\"og:image:height\" content=\"1181\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Sarah Azau\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@helloheatpumps\" \/>\n<meta name=\"twitter:site\" content=\"@helloheatpumps\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sarah Azau\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ehpa.org\\\/news-and-resources\\\/press-releases\\\/heat-pump-sales-14-times-greater-in-lead-countries\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ehpa.org\\\/news-and-resources\\\/press-releases\\\/heat-pump-sales-14-times-greater-in-lead-countries\\\/\"},\"author\":{\"name\":\"Sarah Azau\",\"@id\":\"https:\\\/\\\/ehpa.org\\\/#\\\/schema\\\/person\\\/31b40b5b49da998f7b683b939b7c4274\"},\"headline\":\"Heat pump sales 14 times greater in lead countries\",\"datePublished\":\"2025-07-02T22:01:00+00:00\",\"dateModified\":\"2025-08-09T17:53:19+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ehpa.org\\\/news-and-resources\\\/press-releases\\\/heat-pump-sales-14-times-greater-in-lead-countries\\\/\"},\"wordCount\":616,\"publisher\":{\"@id\":\"https:\\\/\\\/ehpa.org\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/ehpa.org\\\/news-and-resources\\\/press-releases\\\/heat-pump-sales-14-times-greater-in-lead-countries\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ehpa.org\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/2025-market-report.png\",\"keywords\":[\"EHPA news\",\"Heat Pumps\",\"Policy\"],\"articleSection\":[\"Market Data\",\"News\",\"Policy\",\"Press Releases\",\"Publications\",\"Spotlight\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ehpa.org\\\/news-and-resources\\\/press-releases\\\/heat-pump-sales-14-times-greater-in-lead-countries\\\/\",\"url\":\"https:\\\/\\\/ehpa.org\\\/news-and-resources\\\/press-releases\\\/heat-pump-sales-14-times-greater-in-lead-countries\\\/\",\"name\":\"Heat pump sales 14 times greater in lead countries - 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